A key element of creating a usable content strategy is identifying what information users need, and when. This week, author Ben Barone-Nugent digs deep into what information users need, as he presents the idea of progressive reduction, and explains how the concept can impact the way we build our content strategies.
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The post How to Define Visitors’ Eye Path to Lead Them to the Conversion Goal appeared first on UX Booth.
Sentiment analysis and emotional contagion are nothing new, but Facebook's recent research study, dubbed by the media the "emotion manipulation" study has launched heated debates regarding the accuracy of the research and the ethics of performing experiments on people without their knowledge or consent. This week, Kim Morrow brings us through some of the recent articles looking at the different sides of the Facebook "manipulation."
Empathy is a curious, human capacity that pervades the worlds of both art and design. In part two of Seung Chan Lim (Slim)'s three-part series, we explore how we, as designers, can realize empathy.
As user experience designers, we seek to create the most intuitive and usable site flows for our end-users. But what about the site admins who use the sites we set up? It's time to consider the usability of the sites themselves, and Myles Dannhausen knows where we can start.
There's plenty of research on ways that technology negatively impacts our lives, yet very little on how design - an integral part of that technology - might positively impact us. Pamela Pavliscak, a speaker at the upcoming conference Madison + UX, shares a research project that shows how a positive design can benefit our overall happiness.
For years, user researchers have struggled to identify what product features will both accomplish users' goals and truly bring out delight. This week Jana Sedivy introduces a combination of the Kano method and outcome driven interviews to find those elusive delightful features.
The web is making the world smaller, and human communication is being rapidly replaced by online interactions. But the offline "real world" still has its place in building trust and camaraderie, and this week Katharine Bierce shows us how businesses can merge the two.
In this, the final part of Elaine McVicar's three-part study of mobile design, we explore the visual elements that designers can put in place to better communicate messages across all mobile applications.
The post Test appeared first on UX Booth.
Remote user research is often considered a last resort, suitable only when no other options are available. This week, Kathleen Asjes shows us situations where remote research may actually be the preferable option.
The future is a magical place, and we're in the midst of it. This week Matt Griffin joins us to tell us about all that he's learned working on "What Comes Next is the Future," a documentary about how far we've come, and the changes we face in the web community.
Diary Studies are a valuable research method for learning about users' lives. This week, Kate Roberts identifies some of the unexpected benefits, and unexpected difficulties of running a diary study on a sensitive topic.
Icons are all around us, telling us when we have email, what button will save a draft, and where to find the site menu. There are plenty of icon options available; the trick is to identify when to use specific types of icons. This week, Marli Mesibov brings together a number of icon resources and revelations.
What do users think and feel while setting up an online store? This week, Lynsey Thornton from Shopify tells us what the Shopify team learned while investigating this very question.