Utilize Unconventional Fonts to Grab User Attention
The typefaces you use set the moods of your graphic designs. Considering the power typefaces possess over the ultimate success or failure of designs, much thought should go into choosing the perfect option for each project.
A best typeface practice to grab the viewer's attention is to utilize unconventionality. By discovering new ways of utilizing typography, you can step away from the ordinary and push your designs to new limits. As such, the following are five unconventional ways to use fonts to set your designs apart from the competition.
Take a Comical Approach
When used appropriately, a comical approach to typeface use can be extremely effective at grabbing viewer attention. People are always looking for outlets to brighten their days and take a break from life's seriousness. As such, finding unconventional comical ways to use fonts can be the perfect method of reaching new viewers.
For example, A Field Guide to Typestaches is one designer's spin on how to give personalities to popular fonts. This is a perfect example of how taking an unconventional and comical approach to typefaces can generate word of mouth.
Try a Natural Approach
At times, being unconventional means stripping font usage down to the basics. As such, what could be more basic than a natural handwriting look? Scribble fonts are on the rise and are easy to create using design software programs. This blog post provides a wonderful tutorial on how to create personalized scribble files quickly and effectively.
One unconventional font trend that is effective in grabbing viewer attention is the graffiti movement. Typically, graffiti typefaces abound with color and provide a sort of in your face' feeling. This loud mood works very effectively in those designs where you want to add a little punch and excitement.
However, graffiti typefaces can even be effective when used in softer black and white designs. Several free graffiti fonts are available from dafont.com. However, if you are feeling brave enough, you can attempt to create personalized graffiti fonts with a design software program.
A major unconventional font trend is using 3D typography. Although this font usage can be a little tricky to master as a beginner, it can be very worthwhile to learn. This link contains several examples of the work from designers who have mastered this trend.
Give it a Personality
The top unconventional font usage is to create your designs using only fonts. When graphics are created using fonts only, viewers can better appreciate your talent. They will also linger on the design longer, attempting to learn how it was created.
The following example, Typography: Duo Flame is a perfect example of the power this trend possesses.
The heart and soul of your designs are the fonts you use. By effectively using typography, you can stir the exact emotions you are hoping to ignite in the viewers of your designs.
Many designers don't realize the power that comes from using fonts effectively. As such, by learning the unconventional side of typography, you can set yourself apart from the competition and earn a reputation as a top graphic designer.