5 Awesome Examples of Animated Typography
The rise in technology has created countless innovations in the graphic design world. Audiences are now demanding that the information they consume be presented in interactive and visually appealing formats.
As such, if you are an up and coming graphic designer, the best way to succeed in this competitive business is to push your designs to the limit with unconventional typography usage. One of the most effective current font trends is motion typography. This trend combines the beauty of typography with audience demands for interactive content. The following are five examples of amazing motion typography designs for your enjoyment.
Timing is Everything
A major factor setting successful animated typography examples apart from subpar designs are the elements utilized in the designs. Incorporating music into font animations and timing the typography movement to that music is a great way to capitalize on the power of this design trend.
The Girl Effect is a perfect example of the importance of timing. By combining effective color usage, animated typography and impactful music, this video achieves its intended purpose of drawing in viewers and pushing a message upon them.
Utilize the Third Dimension
Along with music and effective color usage, many designers are now realizing the power that 3D has in developing motion typography. Rockwell is a masterful example of 3D design. Constant perspective changes and fluid movement set Rockwell up as a top current 3D video example.
Go Old School
Sometimes when you want to set a design away from its competitors, the best option is to go old school. Retro animation effects are on the rise and can capture viewer attention by stirring memories of days gone by. Typography in Motion utilizes 3D with a retro feel for a seamless animation effect.
Use Natural Elements
Using unconventional materials to create typography is a fun and unique way to grab viewer attention. Typographie utilizes everything from duct tape to the human body for a unique effect. Sometimes, stepping outside of your normal viewpoint and testing new options is the best way to develop as a graphic designer.
Color the World
One extremely effective method of reaching audiences and stirring their emotions is to use color effectively. Typophile Film Festival 5 Opening Titles uses loud, bold colors at times and softer tones at others to draw viewers in until the last second. By knowing when and how to use colors, you can take control of your viewers and guide their attention however you please.
Motion typography is on the rise and will only continue to expand with new technological innovations. By using an animated platform to combine the best design elements, such as unconventional fonts, effective color usage and the natural world, you will increase your viewership and improve your skills as a graphic designer.
If you are just beginning as a designer, the best method to develop your skills is to view videos such as these. By doing so, you can learn the latest trends and spur your creativity so you can create your own graphic design works of art.